4.2 273 What if you aimed high?
SETH GODIN Easy/lazy tech journalism
Choose either one:
When a new technology comes out, review it breathlessly. Explain without nuance or caution how it will instantly change the world. Go into the details of this first instantiation of it and assume it will never change, it’s done, here we go.
When a new technology comes out, describe the scam that the founders are running. Highlight how it will cost us all our jobs, create untold new problems and definitely not work.
In a one hour span, I read two pieces about Apple’s new device in the first category, and a very long piece about cultured meat in the second.
Neither is correct. None were particularly difficult to write (or to get the TLDR from).
Nuance isn’t easy, but nuance is almost always correct.
FEBRUARY 20, 2024
