1.2 393 The importance and effect of IQ

Today’s podcast

SETH GODIN Noodling for professionals

When Miles Davis recorded Kind of Blue with his sextet, they spent a total of four days in the recording studio. They created one of the bestselling and most important jazz albums of all time in less than a week.

Of course, they’d been exploring for months. In clubs, in front of an audience, trading fours and taking risks.

Studio time is expensive. Studio time should be de-risked.

You’ll need to find a place to noodle. A place to take risks and do things that might not work, where the stakes are real but the stakes aren’t so high that you forget why you’re doing this work in the first place.

MAY 21, 2024

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1.3 386 Everything you think you know about addiction is wrong

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