3.2 341 it only takes a drop
SETH GODIN Three sheet metaphors
Here’s a large blue bedsheet, queen sized.
If we’re going to pull it taut, it will take the coordinated effort of eight people, each pulling just the right amount, from each corner and edge.
If we’re going to billow it up and down, like a parachute, we’re going to need those people to work in sync, pulling and pushing in just the right rhythm, or it will merely flutter.
And if we want it to stay clean, we have to all work to avoid even a single drop of dye from landing on its surface. Because it only takes a drop to divert all attention from its original state to the defect.
NOVEMBER 21, 2023
